One of the worst things you could tell parents with small babies is that their Boppy pillows are too dirty and need to be tossed. What are they going to do without the sitting or tummy support? This horseshoe-shape pillow has become a newborn must-have that parents depend on regularly.
Susan Brown was working full-time while also being a mother to an infant daughter. Like so many working parents, Brown sought out quality daycare. One day, all the parents received a request to bring in a pillow the staff could use to prop up the infants who couldn’t yet sit on their own. A reasonable request, of course, but Brown had a better idea. She crafted together a C-shape pillow her little girl could lean on and that encircled her for even more support. That impromptu solution launched a baby craze
Not only did the newly invented Boppy succeed in propping up Brown’s daughter, but it also prompted the busy mother to pursue her dream of becoming an entrepreneur. After obtaining enough startup funds, Brown quit her day job so she could turn her craft project into a legit contender in the competitive baby product market.
Two years later, Brown was demonstrating the simple-yet-effective design at an industry trade show in New York City where buyers from approximately 50 stores saw its sales potential and placed orders. The Boppy also secured a spot in the One Step Ahead catalog, which has introduced many new products.
That was 1989 and the rest has been a very successful history—the Boppy has been named the No. 1 baby product by American Baby Magazine readers more than 10 times in the past 11 years.
As with any young business, the Boppy Company couldn’t rest on its laurels. In order to stay relevant, it had to add to its product line, and what would be more natural and logical as product No. 2 than Boppy covers?
Nothing stays pristinely clean forever, but when that something is coming in contact with your infant, then you want to make sure it’s as clean as possible. However, cleaning any kind of stuffed item isn’t as simple as tossing it into a washer. That’s why we use pillow cases, and it’s also why the business began designing slipcovers for this ever-popular pillow.
These covers come in a variety of fabric options, such as bright letters and colors, deep blue whales and pretty polka-dots. There’s even an interactive model with age-appropriate toys that will stimulate baby’s curiosity. All covers sold by the Boppy Company are machine washable.Boppy Interactive Slipcover, Gentle Forest
This colorful and playful—literally full of play items—slipcover is made from a polyester/cotton blend fabric that wears well even after multiple washes. Just unzip to take it off for washing, then zip it back on. Four toys are included with purchase; one detaches if you wish to replace it with another of your baby’s favorite playthings.